Against Animal Testing
Information Graphic / Print/ Adobe Digital Publishing
Many of us are not aware of animal testing cruelty. The design solution is to raise awareness of animal testing for consumers to gradually boycott the practice of animal testing and support cruelty-free product. The content explores the cons of animal testing with facts and statistics. The design mediums include a double-sided printed pamphlet poster and a digital DPS to spread awareness.
Against Animal Testing received an Honourable Mention Award in Information Graphic Design at RGD Student Awards 2014.
The poster shows animal testing statistics around the world and an informative data.
Note that poster is printed on the back of the booklet.